LOW OFFERS: PREVENTION IS THE CURE

February 13th, 2009

It takes an innovative marketing plan to cause a home to sell, but to attract serious buyers; it must also be priced fairly and competitively.  What else must be done to successfully sell your home?

Buyers are in search of their dream home.  If priced reasonably, they will purchase the home that best reflects their idea of that dream, and it’s the sellers who are in charge of making it happen.

Experience has shown that buyers often reduce their offers by as much as $2 for every $1 in uncompleted repairs.  Sellers won’t have to face those disappointing offers if attention is given to their home before it is ever shown.  In many cases we will lend you the money for the improvements, interest free to be paid back at the time of the sale.

The best method for improving buyer appeal is a “walk-through” by the sellers’ with one of Don Kingsley’s experienced Associate Brokers.  They will play the part of a prospective buyer, and then suggests upgrades, repairs, and cosmetic improvements. We aim to get back $3.00 for each $1.00 spent.

The sellers should complete all the work before the home is placed on the market.  Neither a prospective buyer, nor another agent, should ever see the home until it is in 100% marketable condition.

When a buyer is disappointed, no explanation will suffice to keep the price up.  When selling, ask Don Kingsley Real Estate for advice, and then take action.  Buyers will often compete for a well maintained home competitively priced.

Please feel free to contact me if you are in need of real estate guidance.  I would be happy to share my knowledge with you at no cost or obligation.  If you prefer, email me at donkingsley@kingsleyrealestate.com.

Entry Filed under: Buying A Home, Financing, Real Estate Tips, Selling Your Home